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1987 – 2017: 30 YEARS

Misaki celebrates its 30th anniversary this year. A veritable forerunner in the market, the brand started its activity offering its collections uniquely and exclusively on board airlines.

The brand then extended into Travel Retail, a market that today is fast-growing and booming. Misaki continued its growth with its entry into the domestic market.

For the 30th anniversary of the brand, Misaki will unveil a new visual identity, with a new logotype “Misaki Monaco”.

The brand therefore asserts its core identity and experience by linking its image directly to that of its home town, Monaco, thus visibly marking and underlining its origins and allegiance with the Principality.

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For its 30th anniversary, the brand also has a new logo that takes the initials of both its name and its town. This logo will be present on all of the creations and advertising material..

A specific “30 year” graphic will also accompany all visual and communication supports for the brand in 2017. Already present in over 30 countries, Misaki has understood how to create a strong image throughout the world. The brand has multiplied its solid partnerships in the Travel Retail sector with Lotte (a further point of sale opened on the 16th June in Lotte World), Valiram, Europtrade, Pavo and many others. The brand is also very present in airlines such as Air France, Swiss Air, Lufthansa, China Airlines, Korean Air, Emirates, Aeroflot, etc. And will be once again in Singapore Airlines as of September with two new products referenced on board.

Misaki continues to develop with new openings in China and the Middle East where it will open a new boutique.

This opening will be the occasion to discover the all new boutique concept of the brand as well as its new universe, which will be presented exclusively at the TFWA in Cannes from 1st to 6th October 2017.

1987 - 2017: 30 YEARS OF PASSION
Creation of pearl jewellery since 1987
In-house designers and jewellery makers
Innovative and creative interpretations around the pearl
High quality materials that are carefully selected
Controlled production for an irreproachable quality
Our philosophy: “Pearl Your Life”